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The voice is excellent: the app “Seeing the voices”

Between us, not many apps feel like this.
“Seeing the Voices” aims to capture the stories of immigrants from Arab countries and Iran.
This project, which was done in cooperation with the Beit Hatfutsot Museum, Yad Ben Tzvi and the Office for Social Equality, facilitates the perpetuation of the collective memory of the Jewish people for every citizen so that the stories are easily and conveniently collected for future generations.
(We told you it was exciting).


When the wisdom of the masses becomes the memory of the masses

This application is based on data collection using UGC - User Generated Content,
That is user-based content. With today's technology, collecting stories becomes something that everyone can do on their own - and anywhere in the world.
Thus, we allow each user to take part in the creation of the collective memory of the Jewish people, and at the same time to commemorate his personal family stories.

Put the interface in first place

The issue is interesting and important, but in order to achieve as high a percentage of participation as possible, the interface should be easy to understand and operate.
In order to get accurate and interesting details from the users, we divided the photography, ie the memory collection, into stages, and asked the users to focus each time on another part of the story, such as family life, life in the country of origin and more.

Life innovation, even when it comes to the past

In an age where we are all professional photographers, throughout the social media and the social networks, everyone can take part in perpetuating the history of our people (and of course taking pictures of what he ate today).

What happens in the app is not left in the app

Through the interface with the APIs of the site’s systems, the videos will be uploaded to a dedicated YouTube channel, and after the approval of the system will be transferred to the Beit Hatfutsot Museum, where they will be cataloged together. From a “simple” video at home – directly to the collective memory of the State of Israel. (Let us fly a bit on ourselves)

Technological challenges

Our main challenge was to create a user interface that becomes a process of documentation that seems complicated and frightening, to something that everyone can do from home. In addition, we should have directed users to exactly how to do it – to create consistent and interesting content.

How did we do that? We have created a process and limitations that guide users all the way: limiting the duration of the video, only a landscape option, presenting instructions to the interviewer, and more. On the way, we have also been interfering with the databases of Beth Hatefutsoth and YouTube databases, in order to provide distribution and awareness of the videos.

Challenging? Definitely. possible? Completely.

They even wrote about us:


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